In this book of business economics PDF Notes or managerial economics for UGC NET Commerce, MBA, BBA, M.COM, B.COM, we are going to explain every aspect of economics. It includes production functions, demand, supply, elasticity, pricing strategy, return to scale, price determination, theory of cost, etc.
Following contents are included in this book
Book Table of Contents: Business Economics PDF Notes – UGC NET Commerce | MBA | BBA | M.COM | B.COM
| CHAPTER | TITLE |
| 1 | Meaning and scope of business economics Notes |
| 2 | Objectives of business firms |
| 3 | Demand analysis:
Law of demand; Elasticity of demand and its measurement; Relationship between AR and MR |
| 4 | Consumer behavior:
Utility analysis; Indifference curve analysis |
| 5 | Law of Variable Proportions: Law of Returns to Scale |
| 6 | Theory of cost:
Short-run and long-run cost curves |
| 7 | Price determination under different market forms:
Perfect competition; Monopolistic competition; Oligopoly- Price leadership model; Monopoly; Price discrimination |
| 8 | Pricing strategies:
Price skimming; Price penetration; Peak-load pricing |
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BUY UGC NET Commerce Complete Printed Book and Notes
Business Economics Definition
Business Economics PDF Notes quantifies the application of Microeconomics theory and concepts in determining the policies of business and development of its strategies and determine how much is the impact of a certain change in an economic factor on the profitability or revenues of a given business and use this analysis in steering the firm’s decision-making. UGC NET Commerce
It helps in developing a viewpoint from all the stakeholders’ perspectives, be it the employees or the suppliers of raw materials, and also the variables on the demand side i.e. the consumer. Keeping everything in mind, a business develops its vision of how to use its limited resources to create the maximum wealth for all of its stakeholders.
Another important aspect of business economics is that it is an assimilation of positive and normative economics because, it aims at analyzing the market in an objective manner, which is close to positive economics, and at the same time, it deals with formulating the business’ decision-making policies which are subjective and resound the goal orientation or perspective of the business, which is close to normative economics.
Process of Business Economics Notes
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