Description

This UGC NET Management book contains the latest syllabus. The UGC NET Management notes are updated. The UGC NET Management Study Material is as per the latest pattern. Prepare effectively for the UGC NET Management study notes exam with our meticulously designed study materials. This comprehensive package is tailored to meet the latest syllabus and exam pattern, ensuring you have the best resources at your disposal.

Key Features of the UGC NET Management Printed Book:

• Unit-Wise UGC NET Management Notes: Concise and clear notes for all units in the UGC NET Management syllabus.
• Latest Syllabus & Pattern: Content aligned with the most recent updates by NTA.
• Practice Questions: Includes MCQs and case-based questions for practice.
• Previous Year Papers: Solved question papers to familiarize with the exam pattern.
• Easy-to-understand Format: Simplified explanations of complex concepts.

UGC NET Management Notes and Study Material Includes:

Units included in UGC NET Management study material; all UGC NET Management notes are updated and as per latest syllabus and pattern.

1. UNIT 1 – Management Functions and Concepts

   Management	Concept, Process, Theories and Approaches, Management Roles and Skills
   Communication	Types, Process and Barriers
   Demand analysis	Utility Analysis, Indifference Curve, Elasticity & Forecasting
   Inflation	Concept, Types and Measurement
   National Income	Concept, Types and Measurement

   UNIT 2 – Organisational Behaviour

   Organisational Behaviour	Significance & Theories
   Individual Behaviour	Personality, Perception, Values, Attitude, Learning and Motivation
   Human Resource Management	Concept, Perspectives, Influences and Recent Trends
   Group Behaviour	Team Building, Leadership, Group Dynamics

   UNIT 3 – Human Resource Management

   Strategic Role of Human Resource Management

   Competency Mapping & Balanced Scoreboard

   Performance Management and Appraisal

   Organization Development, Change & OD Interventions

   Talent Management & Skill Development

   UNIT 4 – Accounting & Financial Management

   Financial Statement Analysis – Ratio Analysis, Funds Flow and Cash Flow Analysis, DuPont Analysis

   Standard Costing & Variance Analysis

   Capital Structure – Theories, Cost of Capital, Sources and Finance

   Leverages – Operating, Financial and Combined Leverages, EBIT–EPS Analysis, Financial Breakeven Point & Indifference Level

   Financial Management, Concept & Functions

   UNIT 5 – Capital Budgeting 

   Dividend – Theories and Determination

   Capital Budgeting – Nature of Investment, Evaluation, Comparison of Methods; Risk and Uncertainly Analysis

   Value & Returns – Time Preference for Money, Valuation of Bonds and Shares, Risk and Returns

   Mergers and Acquisition – Corporate Restructuring, Value Creation, Merger Negotiations, Leveraged Buyouts, Takeover

   UNIT 6 – Strategic Management

   Strategic Management – Concept, Process, Decision & Types

   Strategic Analysis – External Analysis, PEST, Porter’s Approach to industry analysis, Internal Analysis – Resource Based Approach, Value Chain Analysis

   Strategy Implementation – Challenges of Change, Developing Programs Mckinsey 7s Framework

   Market Segmentation, Positioning and Targeting

   UNIT 7 – Brand Management & Marketing

   Consumer and Industrial Buying Behaviour: Theories and Models of Consumer Behaviour

   Brand Management – Role of Brands, Brand Equity, Equity Models, Developing a Branding Strategy; Brand Name Decisions, Brand Extensions and Loyalty

   Customer Relationship Marketing – Relationship Building, Strategies, Values and Process

   Emerging Trends in Marketing – Concept of e-Marketing, Direct Marketing, Digital Marketing and Green Marketing

   UNIT 8 – Management Statistics

   Statistics for Management: Concept, Measures Of Central Tendency and Dispersion, Probability Distribution – Binominal, Poison, Normal and Exponential

   Sampling – Concept, Process and Techniques

   Facility Location and Layout – Site Selection and Analysis, Layout – Design and Process

   Quality Management and Statistical Quality Control, Quality Circles, Total Quality Management – KAIZEN, Benchmarking, Six Sigma; ISO 9000 Series Standards

   UNIT 9  – International Business 

   International Business – Managing Business in Globalization Era; Theories of International Trade; Balance of payment

   Multilateral regulation of Trade and Investment under WTO

   Role of International Financial Institutions – IMF and World Bank

   Artificial Intelligence and Big Data

   Data Warehousing, Data Mining and Knowledge Management – Concepts

   UNIT 10  – Entrepreneurship 

   Entrepreneurship Development – Concept, Types, Theories and Process, Developing Entrepreneurial Competencies

   Innovations in Business – Types of Innovations, Creating and Identifying Opportunities, Screening of Business Ideas

   Business Plan and Feasibility Analysis – Concept and Process of Technical, Market and Financial Analysis

   Micro and Small Scale Industries in India; Role of Government in Promoting SSI

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